Monday, September 19, 2011
London Fashion Week: Erdem spring/summer 2012
An exquisitely pretty collection of delicate blooms at Erdem.
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| BY Phong Luu|19 September 2011 |
Erdem doesn't do trends; his focus is on his beloved floral creations, which he retools season after season, to mesmerizing effect.
The botanicals this time round were exquisitely pretty: buds of cornflower-blue, lemon and occasionally poppy-red dotted off-the-shoulder dresses, chiffon skirts and shifts. Instantly desirable, they explain why he has fans in high places, like Samantha Cameron, Michelle Obama and the Duchess of Cambridge, who wore a lacy frock of his on her sojourn to Canada. If he was gagging for a repeat with these ladies, it showed: one white, long-sleeved lace dress practically bellowed: "Buy me, Kate!", while another sleeveless shift with yellow blooms played to Michelle's toned biceps.
Having a signature look can sometimes breed predictability, the death of any designer: taking strides to "move his work forward" - fashion speak for "do something new" - he gave us floral hot pants. Well, the man had to hit a bum note sometime, didn't he?
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